Global Marketing
Digital Marketing, Trade & Commerce is about using art, science and quantitative approaches to drive creative, intuitive with data-driven decisions in all aspects of marketing and international business.
Latest Classes
$99 • Saturdays • 11 a.m. to 1 p.m.
Basics of Exporting • TBA
Expanding Market Globally • TBA
Export Finance • TBA
Trade Show Planning • TBA
Program Description
This program is intended to provide participants with tools, knowledge and frameworks to enable them to effectively develop and implement Digital Marketing, Trade & Commerce strategies and tactics in a global environment that every enterprise, government and institutions are operating in. This program uniquely adds global digital trade and commerce elements with marketing strategies and data-driven decision making.
Who should attend?
- Fresh undergraduates or graduate students who have completed Introductory course in marketing and/or international business (Provide transcript, degree, or certificate.)
- Aspiring Digital Marketing and International Business Professionals who are interested in the field of Digital Marketing and International Business. Must have a minimum of 2 years’ business experience: international marketing, finance, supply chain, logistics, information technology, and related fields. (Provide professional references.)
- Currently practicing Marketing and/or International Business Professional intending
to upgrade their skills.
Must have a minimum of 2 years’ business experience: marketing, finance, supply chain, logistics, information technology, and related fields. (Provide professional references.) - Entrepreneurs, Senior Managers, Executives with more than 2 years’ business experience who wish to understand the field of Digital Marketing and International Business
Admission Requirements and Deadlines
- Fresh undergraduates or graduate students who have completed Introductory course in marketing or business (Provide transcript, degree, or certificate.)
- Aspiring Digital Marketing Professionals who are interested in the field of Digital Marketing. Must have a minimum of 2 years’ business experience: marketing, finance, supply chain, logistics, information technology, and related fields. (Provide professional references.)
- Currently practicing Marketing Professional intending to upgrade their skills.
Must have a minimum of 2 years’ business experience: marketing, finance, supply chain, logistics, information technology, and related fields. (Provide professional references.) - Entrepreneurs, Senior Managers, Executives with more than 2 years’ business experience who wish to understand the field of Digital Marketing
Tuition Cost and Basics
$499 for each course
Learning Outcomes
This certificate program is designed to provide a comprehensive, formal body of knowledge in this evolving field of expertise.
- Learners will gain new knowledge in principles and practice of global digital marketing, trade & commerce; ethics and legal practices; digital technology infrastructure; and digital marketing. Trade & commerce analytics.
- Learners will gain new skills
- Able to craft global digital marketing, trade & commerce strategies and tactics
- Implement global digital marketing, trade & commerce strategies and tactics
- Measure global digital marketing, trade & commerce strategies and tactics